Wednesday, January 24, 2007

Shah Rukh gives away his wristwatch to KBC participant

Shah Rukh was trying. And trying hard. But the guys watching the show were not convinced. Most of them left after the first break. Shah Rukh was clearly ,more confident today. Although it was clear that he was running out of jokes. The strategy is clear now. "Humour" is the distinguishing factor. Whereas AB was subtle , authoritative and friendly, SRK is in-your-face, funny, and yes, friendly. He is trying more and more to make that connect with the participant, and at times , it shows. One thing missing, though, is the one question to the participant, "What will you do if you win". Man, that one really threw some interesting things. And Big B was good at that one. I am not sure, but this may be a part of Shah Rukh's strategy to differentiate it from AB-KBC.

One interesting that happened was, when his first participant, Rama Krishna Guggilla, lost out on a question, Shah Rukh felt so bad that he gave away his wrist watch to him. I later learnt that the watch was a Tag Heuer 2000 Aquagraph worth Rs. 1.28 lacs. And I DO NOT think he was asked by the producer to do so. This was clearly his personal gesture. The participant was dumbfounded. (http://inhome.rediff.com/movies/2007/jan/23kbc.htm)

The ratings for the new show have been very good. The best in class, infact. The show got a rating of 5.35 from aMap, a TV rating agency.
( http://www.business-standard.com/iceworld/storypage.php?leftnm=8&subLeft=4&chklogin=N&autono=272389&tab=r )
Adlabs, the new producers of KBC mut be peretty much happy. Seems like the gamble that Star Plus played is paying off. Although, its still early to make such an statement. The studio audience seems to love Shah Rukh (what else are we expecting). They just laugh their hearts off on his jokes and one-liners.

The image of Mr. Bachchan hosting the show is so itched in the minds of the TV audience that they are feeling it difficult to accept Shah Rukh. And thats what I said in the beginning of this article. People just left. For some, Shah Rukh was not hot enough. For die-hard Bachchan fans, this won't change. But otherwise, SRK is doing quite a good job, actually. This is his show. And he is making a conscious attempt to make this clear.

And yeah, I loved the rap song in the beginning of the show. For all you guys , the video is posted below.


1 comment:

Anonymous said...

wooooo....!!
simpliieee superb...!!
wasnt dat much intrested in readin but after tastin out sum (on request..hoho..)reeli lukin forward to have more of ur delicious wrk...maan..!!
its 2.45 in d morning,m havin rajma chawal wid each go of dis ARTicle n m just sticked to it...has made my untimely meal yumiiiieeer...!!!
keep up ur fantabubous work goin DUDE..!!

Ratings by outbrain